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Privacy Policy

Last updated: 27 August 2026

The Swan Bar respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how The Swan Bar, brought to you by the team behind Belles and Beaus, collects, uses, stores and protects personal information when you visit our website, contact us, request a quotation or make an enquiry about our mobile bar services.

We handle personal information in accordance with applicable UK data protection law, including the UK GDPR and the Data Protection Act 2018.

1. Who We Are

The Swan Bar is a mobile bar service providing bar services for weddings, corporate events, private parties and other celebrations.

The Swan Bar is operated by:

Legal business name: The Swan Mobile Bar LTD 
Trading as: The Swan Bar
Address: The Old Tackroom, Clarke’s Farm, Staithe Road Martham NR29 4PT Great Yarmouth, United Kingdom
Email: hello@theswanbar.co.uk
Telephone: 07872477926

For questions about this Privacy Policy or how we use your information, please contact us using the details above.

2. Information We May Collect

When you contact The Swan Bar or use our website, we may collect information such as:

  • Your name
  • Email address
  • Telephone number
  • Event date
  • Event location
  • Type of event
  • Estimated number of guests
  • Details of your requirements
  • Information about the drinks or services you are interested in
  • Any other information you choose to provide when making an enquiry

If you book our services, we may also collect information necessary to arrange and manage your booking, including billing and payment information.

Please do not provide sensitive personal information unless we specifically ask for it and there is a legitimate reason for doing so.

3. How We Use Your Information

We may use your personal information to:

  • Respond to inquiries
  • Provide quotations
  • Discuss your event requirements
  • Arrange and manage bookings
  • Provide our mobile bar services
  • Communicate with you about your booking
  • Process payments
  • Send invoices and other business records
  • Improve our services and customer experience
  • Respond to questions, complaints or requests
  • Meet legal, accounting and regulatory obligations
  • Protect our business against fraud or misuse

We will only use your information for purposes that are compatible with the reason it was collected.

4. Our Lawful Basis for Using Your Information

UK data protection law requires us to have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on:

Contract

Where you have asked us to provide a quotation, arrange a booking or provide our services, we may need to use your information to take steps towards entering into or performing a contract with you.

Legitimate Interests

We may use information where it is reasonably necessary for the operation and management of The Swan Bar, provided that our legitimate interests do not override your rights and interests.

Legal Obligation

We may process information where necessary to comply with a legal or regulatory obligation.

Consent

Where consent is required, we will ask for it. You have the right to withdraw consent at any time.

5. Marketing

We may occasionally contact existing customers about relevant services, offers or updates from The Swan Bar where permitted by law.

We will not use your personal information for electronic direct marketing where consent is legally required unless we have obtained the appropriate consent.

If you receive marketing communications from us, you can ask us to stop at any time by contacting us or using the unsubscribe option provided.

6. Who We May Share Your Information With

We do not sell or rent your personal information.

Where necessary to operate The Swan Bar, we may share relevant information with trusted service providers, such as:

  • Website hosting providers
  • Email providers
  • Booking or inquiry systems
  • Payment providers
  • Accountants or professional advisers
  • IT and technical support providers
  • Delivery or event-related suppliers where necessary to provide your service

We only share information where there is a legitimate reason to do so and, where appropriate, we require suppliers to protect your information.

We may also disclose information where required by law or where necessary to protect our legal rights.

7. How Long We Keep Your Information

We only keep personal information for as long as reasonably necessary for the purposes for which it was collected.

For example, enquiry information may be retained for a reasonable period so that we can manage your enquiry and follow up where appropriate.

If you become a customer, we may retain relevant booking, financial and transaction records for longer where required for accounting, tax, legal or regulatory purposes.

When information is no longer required, we will securely delete it or dispose of it appropriately.

8. Keeping Your Information Secure

We take reasonable technical and organizational measures to protect personal information against:

  • Unauthorized access
  • Accidental loss
  • Destruction
  • Misuse
  • Alteration
  • Unauthorized disclosure

However, no method of sending or storing information online can be guaranteed to be completely secure.

9. Your Data Protection Rights

Under UK data protection law, you may have rights including:

  • The right to be informed about how we use your information
  • The right to access the personal information we hold about you
  • The right to ask us to correct inaccurate or incomplete information
  • The right to ask us to delete information in certain circumstances
  • The right to ask us to restrict processing in certain circumstances
  • The right to object to certain processing
  • The right to data portability in certain circumstances
  • The right to withdraw consent where we rely on consent

These rights are subject to certain legal conditions and exemptions.

If you would like to exercise a right, please contact us using the details in this Privacy Policy.

10. Cookies

Our website may use cookies and similar technologies.

Some cookies may be essential for the website to function properly. Other cookies, such as analytics or advertising cookies, may require your consent.

Where consent is required, we will ask for your permission before placing non-essential cookies on your device. You should also be given a way to change or withdraw your cookie choices. This reflects current ICO guidance on cookies and similar technologies.

Our website may use third-party services that place cookies or collect information about website usage.

Important: The exact wording of this section should be updated once we confirm which services your website uses, such as Google Analytics, Google Ads, Meta Pixel or other tracking tools.

11. Third-Party Websites

Our website may contain links to third-party websites, including social media platforms or other websites.

If you follow a link to another website, that website will have its own privacy policy and terms. We are not responsible for the privacy practices of third-party websites.

12. Children

Our services are intended for adults arranging events and celebrations.

We do not knowingly collect personal information from children through our website.

13. International Transfers

Some of the technology and service providers we use may process personal information outside the United Kingdom.

Where this happens, we will take appropriate steps to ensure that personal information is protected in accordance with applicable UK data protection law.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services or legal requirements.

The latest version will always be published on this page with the date it was last updated.

15. Contact Us

If you have any questions about this Privacy Policy, how we use your personal information or your data protection rights, please contact:

The Swan Bar
Email: hello@theswanbar.co.uk
Telephone: 07872477926
Address: The Old Tackroom, Clarke’s Farm, Staithe Road Martham NR29 4PT Great Yarmouth, United Kingdom

We will aim to respond to your request as soon as reasonably possible.

16. Complaints

If you have concerns about how we have handled your personal information, please contact us first so that we have an opportunity to resolve your concerns.

You also have the right to complain to the Information Commissioner’s Office (ICO) if you believe your personal information has been handled unlawfully.

Information Commissioner’s Office
Website: ICO website
Telephone: 0303 123 1113

The Swan Bar — bringing the bar to you.